Paid Social
Grow your business with powerful social media advertising tailored to fit your brand, your audience, and your goals.
How I can help
I can work on a monthly retainer and manage your advertising for you – from implementing a strategy to delivering results.
I will work directly with you to ensure I understand your business well enough to take the pressure off you, enabling you to focus on what you are good at.
I will create effective paid social campaigns on Meta and Google. I know how to target the right audience, create compelling ad copy, and optimise campaigns for maximum performance and returns.
5 STEPS TO A SUCCESSFUL ADVERTISING CAMPAIGN
- STRATEGY & OBJECTIVES are the first stage in ensuring a successful advertising campaign - the 'who', the 'why', the 'what', the 'how'.
- AUDIENCE SELECTION is critical to ensure your message reaches the right person, most likely to respond.
- CAMPAIGN & FUNNEL SETUP Structuring a full funnel campaign structure ensuring you are reaching both new and current customers with the right message.
- TESTING differing versions of audience persona, ad copy and offers to determine the most effective combination for your business.
- SCALING Once we are happy with performance, we scale your campaigns to reach more people and grow your business.
What our customers say
“When we launched Beach House Art early in 2022 digital advertising was obviously going to be a fundamental element in our e-commerce business strategy, but we didn’t know how to do this on our own. Over the last 18 months, Susie has successfully run multiple campaigns across both Meta and Google Ads for Beach House Art, increasing the ROAS on a month-on-month basis, hitting objectives and managing the budget and brand voice.”
Sarah Weare
Beach House Art
“I didn’t realise the impact social media advertising could have on my business but that all changed when I found Susie. She has fully managed our Meta paid social campaigns since 2021 and took the time to understand my business and our target audience. Working with Susie has enabled me to reach a larger pool of customers and grow my sales – I would highly recommend her to anyone looking for a paid social marketer.”
Becky Gunning
Bricks & Stitches